About Wholeness Within Co - Natural Tallow Skincare

Learn about Wholeness Within Co's mission to provide natural, organic tallow-based skincare. Discover our commitment to pure ingredients and holistic wellness.

Wholeness Within Co. was founded by Elena Beraru, a woman whose own healing journey sparked a passion to help others find true wholeness in their skin, body, and soul. As a survivor, mother, and believer, she built the brand on faith, integrity, and a deep commitment to natural, non‑toxic skincare.

 

Elena’s Story

Elena’s vision for Wholeness Within Co. began after walking through serious health challenges and discovering the power of faith and holistic, natural healing. What started as her personal search for cleaner, safer products grew into a calling to create skincare that supports the body’s God‑designed ability to restore and renew.

Heart Behind The Brand

  • Faith‑driven mission: Wholeness Within Co. is rooted in Elena’s Christian faith and her belief that true beauty starts from the inside out.

  • Clean, intentional ingredients: Every formula is crafted to be gentle, effective, and free from unnecessary toxins, reflecting her conviction that what goes on the skin matters.

  • Compassion for the hurting: As a survivor, Elena carries a special compassion for those walking through illness, sensitivity, or burnout, and creates products that feel safe, soothing, and supportive.

What Wholeness Within Co. Stands For

  • Holistic care: The brand reflects Elena’s belief that skincare should support overall wellness—body, mind, and spirit—not just surface‑level appearance.

  • Integrity and transparency: Small‑batch, thoughtfully sourced ingredients and honest communication are central to how she stewards the company.

  • Community and encouragement: Through Wholeness Within Co., Elena seeks to encourage others to pursue healing, rest, and a lifestyle of wholeness, not hustle.

Elena’s Ongoing Role

Elena remains hands‑on in formulation, testing, and education, ensuring every product aligns with her original standards of purity, simplicity, and effectiveness. She continues to share her story to inspire others that healing is possible and that everyday rituals—like caring for your skin—can become sacred moments of peace, gratitude, and renewal.